The temples communicated the importance of a king in the following manner:
- Name of the temples and the king were almost similar
- Examples: King: Rajarajadeva.
- Temple: Rajarajeshvara.
- God: Rajarajeshvaram
- The main Gods were identical in name with the kings.
- Lesser deities were gods and goddesses of the allies and subordinates of the ruler.
- Temple was the miniature model of the world ruled by the king and his allies.